SAGSE South America 2026

Lotería de Córdoba puts the fight against illegality at the center of its 2026 agenda

March 18 & 19, 2026 at the Hilton Buenos Aires Hotel & Convention Center

Within the framework of SAGSE South America 2026, taking place on March 18–19 at the Hilton Buenos Aires Hotel & Convention Center, Lotería de Córdoba arrives with a clear message for the industry: without a protected legal ecosystem, no regulatory policy can reach its full effectiveness. Amid the growth of illegal online gambling in the region, the provincial regulator is positioning the fight against illegality as the organizing axis of its 2026 agenda. In this interview, the entity outlines how it plans to strengthen coordination among regulators, which regional alliances it considers strategic, and why technology will be key to raising standards in control and player protection.

What objective do you see as the top priority for 2026: modernization, integrity, responsible gaming, or the fight against illegality — and why?

The top priority for 2026 is the fight against illegality, understood as the organizing axis of the sector’s broader public policies.

The expansion of clandestine online gambling currently represents the main risk for users, especially minors, as it operates without identity controls, without responsible gaming standards, and without financial traceability.

Combating illegality simultaneously allows us to:

  • strengthen the integrity of the system,

  • protect players through responsible gaming tools, and

  • accelerate the technological modernization of regulatory bodies.

In short, without a protected legal ecosystem, no regulatory policy can be fully effective.

What type of coordination among Argentine regulators should be strengthened to gain speed and consistency?

It is essential to move toward permanent operational coordination based on three pillars:

  • Real-time information sharing on illegal sites, payment methods, and technology providers.

  • Unified enforcement protocols to avoid isolated jurisdictional responses.

  • Minimum regulatory standardization to provide predictability for operators and greater speed for control actions.

The challenge is no longer normative but executive: moving from declarative cooperation to technological and operational cooperation.

At SAGSE, which regional alliances do you see as most valuable to raise standards and generate real cooperation?

The most valuable alliances are those aimed at generating common standards, technological cooperation, and concrete operational actions, especially in:

  • cooperation among Latin American regulators for the coordinated blocking of illegal supply through dynamic information exchange on domains, applications, and new digital acquisition channels;

  • coordination with technology providers, certifiers, licensed operators, and payment platforms to strengthen traceability, regulatory compliance, and response capacity in rapidly evolving digital environments;

  • development of AI-based technological tools focused on:

    • automatic detection of illegal sites and content,

    • predictive monitoring of the online ecosystem,

    • early identification of risks involving minors and vulnerable populations,

    • automated analysis of clandestine advertising across social media, streaming, and emerging digital environments;

  • regional implementation of preventive solutions incorporating intelligent filtering mechanisms, access controls, and safe digital environments as part of a preventive public policy approach;

  • cooperation on digital awareness and preventive assistance systems that provide free technological tools to families, institutions, and public bodies, strengthening prevention directly within the user’s own environment.

SAGSE South America 2026 thus represents an opportunity to consolidate a preventive, technological, and collaborative regulatory model, where innovation applied to digital protection becomes a shared regional standard.

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