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SAGSE South America 2026
From ICE Barcelona to Buenos Aires: the industry meets again
March 18 & 19, Hilton Buenos Aires Hotel & Convention Center
Following our recent meetings at ICE Barcelona, one message became clear: Latin America is back at the center of global attention.
- Regulators, Operators, online platforms, suppliers and technology providers all shared the same interest:
understanding where LATAM is heading - identifying stable markets
- and choosing the right place to be present.
That place is Buenos Aires.
SAGSE LATAM – 34 years leading the industry
In 2026, SAGSE LATAM celebrates 34 consecutive years as the most established and trusted gaming event in the region.
SAGSE is not a new show.
It is the meeting point where the Latin American industry comes together — operators, regulators, suppliers, investors and decision-makers.
SAGSE South America
📅 March 18–19, 2026
📍 Hilton Buenos Aires Hotel & Convention Center – Puerto Madero, Argentina
🤝 Designed for real networking
One of SAGSE’s greatest strengths is its scale and dynamic format.
The Hilton Buenos Aires, in the heart of Puerto Madero, creates a compact, high-energy environment where meetings happen naturally:
- short distances
- continuous flow between expo, conferences and lounges
- and a setting where decision-makers are always accessible
This makes networking efficient, organic and genuinely productive.
🌎 One event. Multiple strategies.
SAGSE Buenos Aires offers flexible opportunities adapted to every business objective, including:
- Exhibition booths – turnkey and custom formats
- Sponsorships & branding – visibility across expo, conferences and VIP areas
- VIP experiences & activations – curated access to key decision-makers
- Private tables at the official SAGSE Party – a proven strategy for hosting clients, strengthening relationships and closing deals in a relaxed, high-level environment
Whether your goal is market entry, brand positioning, lead generation or strategic partnerships, there is a SAGSE solution designed for you.
Where the industry truly meets
SAGSE is where:
- the online and land-based worlds converge
- global companies meet local decision-makers
- business continues well beyond the expo floor
After ICE Barcelona, the path is clear: the next strategic stop for LATAM is Buenos Aires.
